OTOP PHILIPPINES

OTOP Philippines stands for One Town, One Product — a government-led program in the Philippines that supports micro, small, and medium enterprises (MSMEs) by helping local communities develop, promote, and sell products or services that reflect their unique culture, resources, and competitive strengths. It encourages each town or city to focus on goods they can excel in, such as food products, crafts, textiles, agri-based items, and more, while providing training, product development assistance, and market access both locally and internationally.